adpaq announces integration with Triton Digital SSP at platform launch

Amsterdam, 07-06-2025

adpaq, the next-generation digital audio advertising platform focused on simplifying and optimizing digital audio buying, today announced that it has integrated the Triton Digital Supply-Side Platform (SSP) into its platform from day one.

adpaq is proud and excited to launch with Triton Digital as a connected SSP partner, enabling advertisers and publishers to access high-quality digital audio inventory through a seamless, transparent, and scalable setup.

“Triton Digital is a globally recognized leader in audio technology and monetization,” said Marvin Vacquier Droop Chief Product Officer at adpaq. “We are delighted to have Triton SSP connected to our platform from launch. This integration perfectly aligns with our mission to provide advertisers with premium inventory, efficient workflows, and reliable technology partners.”

Through the integration with Triton Digital SSP, adpaq users gain immediate access to trusted audio supply, including podcast and streaming inventory, while benefiting from adpaq’s unified platform approach and data-driven optimization capabilities.

“Triton Digital’s SSP is widely adopted across the audio ecosystem”. “By integrating Triton at launch, we ensure that our clients can activate premium audio campaigns quickly and at scale, without added complexity.”

The integration underscores adpaq’s commitment to building a robust, future-proof advertising platform that connects best-in-class technology partners from the start.